Playlists on youtube help to organize your videos on a specific topic or theme and can increase viewer engagement. Playlists can also be ranked and searched.
Creating a playlist can also help you target keywords that may not be covered in your video titles or descriptions. For example, if you have a series of videos about traveling in Australia in your channel, you can create a playlist for that topic.
How to Create a Playlist
Whether you’re a YouTube creator or simply an avid video viewer, playlists allow you to organize videos into a sequence. This allows viewers to watch them in an episodic order, avoiding the need to search for new videos individually. For creators, this can improve engagement by providing a curated stream of content that is relevant to the viewer.
When creating a playlist, it’s important to make sure that the description and title are optimized with keywords that your audience is searching for. This will help it rank higher in search results and increase its visibility. Using YouTube creator studio or a tool like Sprout Social can help you determine keywords that resonate with your viewers.
Once you’ve named your playlist, click the three dots in the top-right corner and select “Create a Playlist.” In the pop-up window, click the icon to make it public (all users will be able to find it on YouTube) or unlisted (only users with the link can view it). You can also add a playlist photo and a description.
Adding Videos to a Playlist
YouTube playlists allow you to organize and save a group of videos. Whether you’re looking to create an ambient noise soundtrack to relax or you want to save all of your favorite TED and motivational talks, YouTube has you covered with its easy-to-use video playlist tool.
When you click on the ADD TO PLAYLIST button next to a video, a pop up will give you the option to either add the video to an existing playlist or create a new one. If you select the latter, the next step will allow you to name your new playlist and determine its privacy settings (Figs. 14a and b).
The privacy settings you choose will apply to your entire playlist, including any sub-playlists that you may create within it. In addition, your playlist’s permissions will synchronize with the videos it contains; anyone who has Viewer access to the playlist will also have Viewer access to any of the videos contained in it.
Changing the Order of Videos in a Playlist
Playlists can play a major role in your success as a YouTube creator. They allow you to create a logical flow for your videos so viewers are engaged and eager to watch the next one in the playlist. The order of the videos in a playlist is important, especially if your videos are based on a specific theme or topic such as vlogs or lectures.
Fortunately, you can rearrange the order of videos in a playlist to your liking using the YouTube app or website. To edit your playlist, log in to YouTube and select the Library option from the menu on the left side of the screen. From there, you can click on the playlist you want to edit to see its settings and details. To change the order of videos in a playlist, click and drag them up or down. You can also change the playlist title, description and privacy settings from this menu.
Sharing a Playlist
There are a couple of ways to share your YouTube playlist. One way is to simply copy and paste the playlist link into a social media post or an e-mail. This method can be time consuming and is not ideal if you have multiple people who need access to the playlist.
Another option is to use the collaboration feature on your YouTube account. To do this, select the ellipsis menu on the right side of the screen, then click Collaborate. This will allow you to give collaborators permission to add to the playlist and edit its settings. It will also generate a unique link for the playlist that can be used to view it online.
Another benefit of creating a playlist is that videos in it are more likely to show up in search results. This can help increase the visibility of your business and reach a wider audience. By integrating keywords into the playlist title and description, you can further optimize your videos for search results.
